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Master of Education in Curriculum and Instruction with Business and Marketing Education Concentration


The M.Ed. in Business and Marketing Education prepares qualified business and marketing educators for career roles in the profession. It is designed for students who have an undergraduate degree in business, marketing or a related field and hold a teaching license in Business or Marketing Education. Enrolling students should have academic preparation in business and marketing education or sufficient work experience in business or marketing occupations to qualify them for teaching licensure. With that preparation, the program requires completion of a core of courses in business and marketing education based on the student's career objectives.

An online M.S. degree is also offered.

Dr. James Russell Smith Jr.,
Assistant Professor, Business & Marketing Education
Phone: 919-513-7772
Delivery Method: Web-based/Online
Admissions Web Page

Career prospects
(What can I do with this program of study?)

The goal of the Business and Marketing Education program is to contribute to the growth and quality of Business and Marketing Education in secondary and post secondary educational institutions and in business and industry. This is accomplished through the professional development of business and marketing educators, the encouragement of program and curriculum improvement in Business and Marketing Education, and the development and dissemination of research.

(What will I learn?)

Departmental Core (9 credit hours)

  • ECI 560 Professional Development in Business & Marketing (3 credit hours)
  • ECI 541 Reading in the Content Areas (3)
  • ECI 510 Research Applications in Curriculum and Instruction (3)

Professional Business and Marketing Education (12 credit hours)

  • ECI 566 Advanced Instructional Strategies in Business and Marketing Education (3)
  • ECI 519 Special Problems in Instructional Technology (3)
  • ECI 569 Special Problems in Business and Marketing Education (3)
  • ECI 647 Practicum in Business and Marketing Education (3)

Electives. Six credit hours of graduate courses, approved by an academic advisor, designed to enhance skills in curriculum, program management, instructional methodology, and/or work-based learning strategies.

Business Courses. Nine credit hours of graduate business-related courses approved by an academic advisor, in areas such as financial and managerial accounting, management information systems, comparative management, and marketing management.

Estimated Total Credit Hours Required: 36

Admissions requirements
(Is this the program for me? How do I apply?)

  • Bachelor's degree in business, marketing, or related field from an accredited college or university
  • Undergraduate GPA of at least 3.0
  • GRE or Miller's Analogy Test
  • Class "A" teaching license in Business or Marketing Education
  • Current employment by a school system as a business and marketing education teacher or a minimum of three years of business and marketing teaching experience
  • Writing sample
  • Three letters of recommendation

Applications deadlines: October 1 for Spring admission; March 1 for Summer or Fall admission

Plan of study
(How much time will it take?)

The program consists of 36 credit hours of study. A full-time graduate student may take nine credit hours of course work per semester; part-time students typically take three or six credit hours of course work per semester.

Registration information
(When can I start?)

Click "Apply & Enroll" to apply for admission or register to take courses. To earn the degree, students must be admitted through NC State's Graduate School. Students may begin to take courses before being admitted by registering as a non-degree student (NDS); a maximum of nine credits (three courses) taken as an NDS  student may be applied to the master's degree. It is advisable to speak to the program director and to apply for admission as soon as possible.

Estimated Tuition and Fees
(How much will it cost?)

Tuition Level: Graduate (View more information about tuition)
Fees: Graduate ASG, Graduate Ed/Tech
Resident: $14,668.92
Non-resident: $32,128.92


The teacher education program at North Carolina State University is accredited by the National Council for Accreditation of Teacher Education.

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Check out our FAQs for answers to our most common questions! If you wish to speak to someone directly, please contact the Distance Education office at (919) 515-9030 or toll-free at (866) 467-8283.